Ingman Creamy needed to evolve to stay appealing to their existing and new consumers. This meant communicating premium quality and elevating their ice-cream flavors. We developed the new design by highlighting Ingman's new logo to communicate a desirable ice-cream experience. Additionally, we uplifted the flavors to be more recognizable and appealing.

Insight - Concept design - ID- Packaging Design Concept - Collab: N2